April Butten Design Studio.

Brand Identity

Like a true love affair, we wanted to put as much care into Salomé’s branding as they puts into their one-of-a-kind wedding dresses. We envisioned a brand that reflects the uniqueness of each dress and each bride’s love story.

The intricate details of the logo reflect the dresses’ carefully embroidered lace, sequins and pearls, and it’s sharp geometric shapes were drawn from Salomé’s own inspirations of the Art Deco movement. All tied together with soft colours echoing the simple elegance and whimsical romance of the Roaring 20s.